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101 Hotel

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101 Hotel - Selected hotel in Reykjavik, Iceland

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Hotel Details

Location

101 Hotel · Reykjavik, Iceland

Key Highlights

  • Amenities: The hotel offers an excellent spa with a sauna, steam bath, and jacuzzi, along with a well-equipped gym. Complimentary high-speed Wi-Fi is available throughout.

Expert Review: 101 Hotel

101 Hotel, Reykjavik: A Comprehensive Review of a Michelin Key Selected Property

101 Hotel in Reykjavik, a Michelin Key Selected property, is widely regarded as a superb boutique hotel that seamlessly blends high design with sophisticated minimalism in the heart of Iceland's vibrant capital. It's celebrated for its central location, distinctive style, and generally excellent service.

1. Overall Rating & Sentiment

The general consensus for 101 Hotel is overwhelmingly positive, with a Michelin Guide Guest Score of 18.9 out of 20, indicating a very special stay. Guests frequently describe it as a stylish gem, a luxurious design hotel, and a great choice for comfort, character, and a prime location. The hotel consistently receives high ratings for its location (9.7/10), cleanliness (9.3/10), comfort (9.2/10), and staff (9.1/10) on various platforms.

2. Key Highlights

Guests consistently laud 101 Hotel for its:

  • Design & Ambiance: The hotel boasts a cool, unapologetic Nordic design, characterized by a calming monochromatic palette of black, white, and grey, sleek modern furniture, and contemporary artwork by local Icelandic artists displayed throughout. The lounge, with its glass roof and fireplace, and the lively restaurant are considered bona fide social scenes.
  • Location: Its unbeatable central location is a recurring highlight, placing guests within effortless walking distance of Reykjavik's top attractions, shops, and dining establishments.
  • Service: Attentive, friendly, and polished staff contribute significantly to the positive guest experience.
  • Amenities: The hotel offers an excellent spa with a sauna, steam bath, and jacuzzi, along with a well-equipped gym. Complimentary high-speed Wi-Fi is available throughout.

3. Room Quality

The 38 rooms and 6 suites at 101 Hotel are designed with a minimalist aesthetic, featuring clean lines, wooden floors, and a black and white decor. Rooms are described as spacious, comfortable, and well-appointed, with underfloor heating, high-quality Quagliotti bed linens, and Bang & Olufsen Beoplay speakers. Each room also includes a mini-bar, safe, satellite TV, and free Wi-Fi.

Bathrooms are a distinctive feature, often semi-open to the room, and include spacious walk-in showers. Some rooms offer luxurious claw-foot bathtubs. Balmain or Aveda amenities, bathrobes, and slippers are provided. Some higher floors boast balconies with city views.

4. Dining Experience

The hotel's on-site restaurant and bar, Kastrup, serves modern Icelandic and international/Scandinavian cuisine for lunch and dinner. Hamburgers are noted as a popular menu item. The bar is a trendy spot, frequently visited by locals on weekends, offering an extensive wine list and cocktail selection.

Breakfast is available daily from 7:00 a.m. to 10:00 a.m. but is generally not included in the room price, costing approximately 3200 ISK per person. While the breakfast items are described as delicious, the selection is considered somewhat limited, particularly for those expecting a full hot breakfast with options like scrambled eggs and bacon. Hotel guests typically receive a 20% discount when dining at the on-site restaurant.

5. Service & Staff

The staff at 101 Hotel consistently receive high praise for being incredibly friendly, helpful, attentive, and polished without being overly formal. Guests appreciate their willingness to offer city tips and recommendations for local attractions and dining. A unique and often delightful aspect of the welcome is the presence of a friendly dog at the reception desk. However, a few guests have noted instances of the front desk being unstaffed.

6. Location & Accessibility

Located at Hverfisgata 10, 101 Hotel boasts an exceptional central location, placing it right in the heart of downtown Reykjavik. It's just around the corner from the main shopping street, Laugavegur, and within easy walking distance of major attractions such as the Harpa Concert Hall, Hallgrímskirkja church, and the "Rainbow Road". The hotel is also conveniently located near a bus stop (Bus Stop 6, a 1-minute walk away) for airport transfers and various city tours. It's important to note that the hotel is within a commercial traffic restricted zone, meaning tour companies pick up from designated bus stops nearby.

For those arriving by car, the hotel offers a limited number of complimentary, first-come-first-served parking spaces in a courtyard. Otherwise, paid on-street parking or nearby lots are available. An airport taxi costs approximately €70-95, while the Flybus offers a more economical option at around €9-12.

7. Value & Pricing

As a luxurious design hotel and a Michelin Key Selected property, 101 Hotel offers a high-end experience. Nightly rates for a double room typically start from around $198-$236, with suites being more expensive. The Michelin Guide guests rated its value for money at 8.0 out of 10. While some find it to be a worthwhile splurge for the unique design and prime location, others might consider it on the pricier side, especially given that breakfast is an additional cost.

8. Common Complaints

Despite its many strengths, some recurring criticisms include:

  • Noise: Due to its central location on a bustling street, some guests have reported noise, particularly on weekends and at night, which can impact light sleepers. Requesting a quieter room on the Harpa Concert Hall side of the building or bringing earplugs is often advised.
  • Bathroom Design: The semi-open bathroom concept, with some rooms lacking a door, is not to everyone's preference.
  • Storage & Amenities: Limited space for clothes storage and a lack of power outlets by the bedside have been mentioned.
  • Breakfast: The breakfast, while tasty, is noted for its limited selection and the fact that it is not included in the room rate.
  • Staff Availability: Infrequent unstaffed periods at the front desk have been reported by a few guests.

Sources

  1. thehotelguru.com
  2. michelin.com
  3. michelin.com
  4. cherylhoward.com
  5. booking.com
  6. booking.com
  7. 101hotel.is
  8. hotels.com
  9. expedia.co.uk
  10. living-it.no
  11. mrglobetrotter.co.uk
  12. upgradedpoints.com
  13. hotels-reykjavik-is.com
  14. guidetoiceland.is
  15. traveloka.com
  16. kayak.com
  17. expedia.com
  18. travelocity.com
  19. designhotels.com
  20. ginandbone.com
  21. youtube.com
  22. nicetravel.is
  23. travelweekly.com
  24. trip.com
  25. reddit.com

Points to Consider

  • Despite its many strengths, some recurring criticisms include:
  • Bathroom Design: The semi-open bathroom concept, with some rooms lacking a door, is not to everyone's preference.

Google Reviews

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3.7

247 reviews

Recent Guest Reviews

Sarah Alexandra George

Local Guide2 weeks ago

Great location and helpful staff but the rooms have not been slept in by anyone running this hotel - and therefore aren’t well designed. No light switches or sockets by the bed (in fact only one set of sockets under the desk and the window on the floor so you have to properly get down on hands and knees!) other than that the toilet doesn’t have a proper door and the shower is just behind a glass p...

Tom Marek

Local Guidea month ago

We found our room to be typical of most European hotels. Minimalist, no storage, and no door on the bathroom. That means when you turn on the light to use the restroom in the middle of the night, it lights up the entire room. Tha room was clean and the bed was comfortable.

Chirpy

Local Guide2 months ago

Good location. Very clean with turn down service, spotlessly clean rooms. The rooms in the main building are small, the extension building rooms are larger. No amenities, tiny gym, tiny spa that tough to share with other guests. Towels were strangely tiny. Breakfast is very basic. Staff are friendly but they have odd rules like charging you for extra keys and misplaced keys (keys are plastic credi...

C C

Local GuideEdited 5 months ago

This Marriott property doesn’t offer the same benefits as other properties. The location is great, but the subwoofer-like noise and vibration from a nearby club around midnight are a major issue. It lasts the entire night. Additionally, the hotel’s luggage service is inadequate. They can’t keep luggage for more than 2-3 hours, which is unacceptable for any hotel. Overall, I don’t think it’s wort...

Brian Jones

Local Guide5 months ago

Great location, easy access to many things to do. Staff were fantastic and accommodating. They made recommendations (and a few reservations) for diner, and we were pleased with the choices. Rooms were clean and easy to get around, they are on the small side compared to US hotel rooms. Elevator was small as well. We were on the fourth floor and found using the stairs was much easier and faste...

Heather Meeder

6 months ago

Where do I start… hopeful we could check in a little early, we called and left on the phone line for 10 minutes before someone picked up and there was no way to checking in early even with Marriott status. The front desk was not helpful and complimentary parking is a lie, complimentary for 6 cars so we were out of luck. The room was not practical at all and just ugly. To get to the room you have t...

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