Rosewood Sao Paulo
Three Michelin Keys

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Hotel Details
Location
Sao Paulo
Brazil, South America
Brand
Rosewood
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Key Highlights
- ✓Pool Areas:** The pool areas, while beautiful, have been described as "quite small" for extensive lounging.
Expert Review: Rosewood Sao Paulo
Rosewood São Paulo: An Extraordinary Stay with Three Michelin Keys
The Rosewood São Paulo stands as a testament to ultra-luxury, earning the prestigious Three Michelin Keys, signifying an "extraordinary stay" and positioning it among the world's top hospitality destinations. Guests consistently laud the hotel for its exceptional design, impeccable service, and unique blend of cultural heritage and modern sophistication.
1. Overall Rating & Sentiment
The general consensus for Rosewood São Paulo is overwhelmingly positive, with an impressive overall rating of 9.3 and many guests describing it as "exceptional" and "one of a kind." It is frequently hailed as the best hotel in São Paulo, offering a pristine oasis amidst the bustling city.
2. Key Highlights
Guests are particularly captivated by several aspects of the Rosewood São Paulo:
- Design & Architecture: The hotel is an architectural statement, seamlessly blending a historic mid-century maternity hospital with a striking new vertical garden tower designed by Jean Nouvel, featuring interiors by Philippe Starck. The attention to detail in the design is frequently described as "flawless" and "truly remarkable," showcasing beautiful Brazilian artworks and murals throughout.
- Amenities: The facilities are consistently rated as exceptional, including two outdoor pools (one adult-only rooftop pool with hand-painted tiles by Sandra Cinto, and a family-friendly garden pool), a world-class Asaya spa offering holistic therapies and treatments by Guerlain, and an outstanding 24-hour fitness center with personal trainers.
- Service: The staff are frequently highlighted for being "superkind," "friendly," "helpful," and "attentive," contributing to a memorable and seamless experience. Butler service is also available for suites.
- Art Collection: The hotel houses a permanent collection of over 450 works of art by Brazilian artists and artisans, offering guided art tours.
3. Room Quality
The 160 rooms and 19 suites are a sophisticated fusion of old and new, designed by Philippe Starck. They are described as spacious, tastefully designed, and well-appointed, featuring sleek wood-paneled walls, bespoke furniture, curated objets d'art, and sumptuous textiles in rich hues. Room amenities include Illy coffee machines, a selection of Dammann Frères teas, minibars with healthy local snacks, and Votary bath products. Deluxe King rooms in the new tower may offer private balconies, and Premier Kings and above include bathtubs. Guests appreciate the quality of construction and the comfort, with excellent sleep quality reported.
4. Dining Experience
Rosewood São Paulo offers a diverse culinary experience with four distinctive dining venues, including three restaurants and a jazz bar.
- Taraz: Known for its upscale South American menu, it is often recommended for dinner and offers a "Brasa & Taça" happy hour.
- Le Jardin: The all-day restaurant, described as an evolution of a hotel-lobby-lounge, features a wood-paneled dining room and tables spilling into a tree-shaded courtyard.
- Blaise: Offers a curated experience menu that honors nature and local ingredients.
- Rabo di Galo: A lively bar known for inventive cocktails.
While the food at the restaurants is generally considered very good, and some guests found it "not crazy-expensive" for the quality, the breakfast experience has received mixed feedback. Some guests found the served breakfast, rather than a buffet, to be lacking in choices and slow in service, with food being more "fussy than good" (e.g., unripe fruit, stale waffles). However, others have praised the overall food and restaurants. Twenty-four-hour in-room dining is also available.
5. Service & Staff
The service at Rosewood São Paulo is consistently rated as exceptional. Guests commend the staff, from the bell door and front desk to restaurant and housekeeping, for being "superkind," "friendly," "helpful," and "attentive." Many instances of excellent service are noted, with staff going "above and beyond" to ensure a memorable stay. However, there have been isolated reports of slow service in restaurants, delays in room service requests, and disorganization with spa service charges.
6. Location & Accessibility
Located in the vibrant Bela Vista neighborhood at Cidade Matarazzo, a mixed-use cultural destination, Rosewood São Paulo offers a central and convenient location. It provides easy access to a range of landmarks and attractions.
- Nearby Attractions: Paulista Avenue, one of the city's most iconic thoroughfares with high-end shops, restaurants, and cultural institutions, is just steps away. The São Paulo Museum of Art (MASP) is also nearby, and Ibirapuera Park is within close proximity. The fashionable Jardins district is a short stroll away.
- Transport: São Paulo-Guarulhos International Airport (GRU) is approximately 45 minutes by taxi or private transfer, while Congonhas-São Paulo Airport (CGH) is around 20 minutes away. The hotel can arrange private transfers. The nearest Metro station, Trianon Masp, is only a five-minute walk. Valet parking is available on-site.
7. Value & Pricing
Rosewood São Paulo is an ultra-luxury property, and its pricing reflects this. While some reviews highlight the "unbeatable value" given the unparalleled elegance, the average price per room is around $744, significantly higher than the city's average of $134. Room rates seen on KAYAK in the last two weeks ranged from $602 to $697. The most luxurious offering, the Penthouse Suite, can reach a daily rate of US$50,000. Continental breakfast is typically included in the rates. Despite the high cost, many guests feel the experience justifies the expense, calling it "premium" and offering "the best value for money" in terms of facilities and service. However, some note that food and other services within the hotel can be considerably more expensive than outside establishments.
8. Common Complaints
While largely positive, some recurring criticisms and issues have been noted by guests:
- Breakfast Service: The served breakfast, rather than a buffet, has been a frequent point of contention, with complaints about fewer choices, slow service, and the quality of some items.
- WiFi Issues: Some guests have experienced problems with the WiFi, describing it as "bad" and having a "fussy logon system" with an unreliable signal, particularly by the main floor pool.
- Pool Areas: The pool areas, while beautiful, have been described as "quite small" for extensive lounging.
- Restaurant Staff: There have been isolated reports of restaurant staff being unhelpful in finding seating, even when tables appeared available, leading to long waits.
- Noise: While not universally reported for Rosewood itself, a nearby establishment (Soho House) has been noted for loud parties, which could potentially impact the immediate vicinity.
- Service Disorganization: A few instances of disorganization with services, such as incorrect spa charges that took a long time to resolve, have been mentioned.
Sources
Points to Consider
- •While largely positive, some recurring criticisms and issues have been noted by guests:
- •Breakfast Service:** The served breakfast, rather than a buffet, has been a frequent point of contention, with complaints about fewer choices, slow service, and the quality of some items.
- •WiFi Issues:** Some guests have experienced problems with the WiFi, describing it as "bad" and having a "fussy logon system" with an unreliable signal, particularly by the main floor pool.
About Three Michelin Keys
The Michelin Guide awards Three Keys to hotels that offer an exceptional stay. These are outstanding properties that represent the pinnacle of hospitality, with extraordinary character, service, and attention to detail.
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